Archive for March 11th, 2009
Who’s the Guy in the Black Hat?
There was a time when clothing colors made statements. Good guys wore white hats. Bad guys wore black. Serious business men wore white shirts. No one attending the wedding would wear black because black was the color of mourning, and only the bride wore white. (In the U.S. at least. Of course in Asia, white is commonly a mourning color.) In some hospitals, vendor reps are required to wear black scrubs.
But color alone isn’t enough to tell who’s who. Oh, remnants of these practices still hold. And color-coded scrubs give an at-a-glance clue as to which group an individual belongs to, but that’s not enough for the healthcare compliance directors quoted in this great article, Pressure Mounts to Manage Medical Device Vendor Reps in Operating Room.
This article on AIS’s Health Business Daily on March 5 2009 reports the issues these healthcare compliance directors face on the front line in managing medical device vendors in the hospital.
Here are a few requirements cited by these leaders:
Keeping reps focused on an identified business purpose. Assisting or selling, not milling around
Patient privacy. Even if the patient gives consent to a vendor rep attending a procedure, hospitals may have additional privacy practices that the rep should follow.
Immunization status. To limit susceptible patients’ exposure to communicable diseases.
Training and competency. A difficult area still being defined. What are the standards? Who provides the measurement?
Financial relationships. The most prominent involves relationships between consulting surgeons and vendor companies, such as training vendor reps for pay – As one compliance officer stated in the article, ”‘If they stopped buying products from the vendor, their teaching money would evaporate,’ he says.”
Imagine trying to convey an individual’s status on all these metrics through scrubs? Black scrubs with yellow stripes signify current immunizations. Red dots mean you’re fully trained. It’s not really viable.
It’s this complexity that is driving more and more healthcare systems to vendor badging integrated with their compliance programs. Beyond the color of the scrubs, healthcare systems need unique single-use badges that reflect today’s status of vendor reps and their companies.
Otherwise, you’re still left wondering – Is that a good guy in the black hat?
1 comment March 11, 2009

